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I develop experiences, strategies, and brands with thoughtful design. Having over fifteen years of experience in B2C and B2B marketing and interactive design, I bring organization, leadership, and fresh ideas to every project I’m part of regardless of it’s size. What can I do for you?

Relevant Experience

June 2005 - Present

ericatoyer Creative, Boston MA

Web Designer

Working with a wide range of clients from startups to large corporations researching, designing, and developing websites, applications interfaces, digital strategies, and branding

Designing and implementing successful user experiences: designing user research studies, developing personas, creating journey maps and wireframes, developing and testing prototypes, designing interfaces, working with individuals as well as teams of developers

Strategizing with clients to set and measure KPIs and how to maximize ROIs

Managing projects from RFP past deployment to future iteration planning and handoff, accounting for time lines, budgets, and expectations

May 2010 - June 2012

BtB Marketing Communications, Raleigh NC

Graphic Designer

Designed and developed websites, and digital and printed marketing materials for B2B marketing

Collaborated with account teams on a wide range of projects for nonprofit and corporate clients to deliver successful brand strategies

Assisted Creative and Interactive Directors as needed including managing time-lines, production details, photography, image editing and file maintenance

July 2005 - August 2007, September 2008 - June 2009

SACKS Exhibits, Wilmington MA

Graphics Department Manager and Senior Designer

Managed the graphics department in a growing, fast-paced exhibit agency: client communication, vendor relations, production schedules, budgets, and archives

Designed and provided art direction for custom interiors and exhibits of various sizes

November 2007 - September 2008

The Aerospace Corporation, El Segundo CA

Graphic Designer

Designed print and presentation media, also provided photo direction and press supervision

Managed internal teams and vendors to create top-quality pieces for a high-level corporation

In-house team member during the 2007 corporate rebranding and training



Mass. College of Art & Design

Graphic Design coursework

2000 - 2005

Northeastern University

B.S. in Psychology,
Art minor coursework
(5-year Co-op Program)


Adobe Creative Suite, Sketch, InVision, HTML + CSS, Wordpress, Microsoft Office


Milton Playground Planners

AIGA Boston

AIGA Raleigh